Charlotte Boyd Stylist & Writer
Objective: To design a brand identity and an online portfolio website to showcase Charlotte’s work.
Charlotte Boyd is a highly respected interiors stylist and writer. Her work is eye-catching and prolific. Her new identity and website needed to reflect her style and present her extensive portfolio in a clear and accessible way.
We took a monochromatic, minimal approach to the design of Charlotte’s site, to showcase her work without interruption. Her logo reflects her love of mid-century modern design.
We built the site so that it is fully responsive: it works just as well on mobile devices as on a large desktop monitor – the rows of images simply reflow to adjust with the size of the screen. The site is built using our own bespoke content management system FocalPoint CMS, which allows Charlotte to update her content with ease, whenever she likes.
“The thought of designing my own website was incredibly daunting but Sue and her team made the whole process so easy and straightforward. After just one meeting I felt that Sue completely got me and the type of thing I was after and the ideas she came up with were all great. I am so happy with the final design and have had great feedback from colleagues, the best bit though is that it is really easy for me to update myself with new images, I am a complete technophobe but with all their clear instructions it’s a breeze!”
What we did:
- Creative web design
- Responsive website development
- FocalPoint content management