Rebrand. Relaunch. Rethink.

Building consensus is critical to success. Our Brand Amplification process delivers a clear way forward by bringing people together for collaboration and discovery, achieving goals that often takes months of agonising debate and numerous costly wrong turns.

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The brand sprints:

Brand sprints are short, focused bursts of activity, designed to move you forward quickly and intelligently:

Research & discovery sprint

The output from these discovery sessions is a brand blueprint. This document will shape the strategic development of your verbal and visual brand identity.

Producing this blueprint is a collaborative process. We’re here to ask questions, listen carefully, structure and refine your thinking to help get it right.

Touchpoint Design carried out research and took the leadership team through a Discovery workshop, this set the strategy for the creative stage and ensured that we had a tight brief to keep us all in alignment.”

Alexa Brierley, Marketing Manager, KTSL

Co-creation sprint

Both creative and tactical, this sprint provides you with brand style scapes, along with a clear creative project brief. These capture the themes and ideas developed during the collaborative sessions and set out the tactical deliverables.

Your team feel empowered and part of the creative process, ready to move forward with a watertight brief.

At this point we can either help you commission the right agency to produce the deliverables (brand identity, digital or print) or we can assemble and manage our own team of trusted creatives.

We will stay on board so that your strategy and ideas don’t get lost in the execution.

Design sprints

Regular design sprint check-ins, keep you involved in the process and avoid the disappointment that can follow the traditional model where your creative agency work behind closed doors.

Armed with the blueprint, style scapes and brief from the earlier sprints designers and writers stay on track and on time.

We now have a professional and consistent visual brand identity. The solution works – we are delighted!”

Ali Orr, Registrar, Science Council

Delivery sprints

Every choice we’ve made together up to this point will influence the final delivery of your creative solution.

We’re meticulous about ensuring the perfect finish, whether it’s clean, efficient coding for websites, quality paper and inks for printed literature, or carefully crafted brand guidelines.

We were a mess and Sue and the team sorted us out. They took the time to understand what we wanted and built the correct team who could focus our branding and our customer offering.”

Simon Scott, Founder, Push Entertainment

If you have a specific brand, marketing or communications challenge to discuss, talk it through with Sue, a brand identity consultant with over 25 years experience. Discuss your specific challenges, scope out potential approaches and receive some honest, straightforward advice from an independent expert.