Rethink. Rebrand. Relaunch.

Building consensus is critical to success. Our Brand Amplification process delivers a clear and collaborative way forward. By bringing the right people together for a process of discovery and definition, we quickly achieve goals that usually take months of debate and often, costly wrong turns.

Down

The brand sprints:

Brand sprints are short, focused bursts of activity, designed to help you progress quickly and strategically.

Research & discovery sprint

The output from these discovery sessions is a brand blueprint. This document will shape the strategic development of your verbal and visual brand identity.

Producing this blueprint is a collaborative process. We’re here to ask questions, listen carefully, structure and refine your thinking to help get it right.

Touchpoint Design carried out research and took the leadership team through a Discovery workshop, this set the strategy for the creative stage and ensured that we had a tight brief to keep us all in alignment.”

Alexa Brierley, Marketing Manager, KTSL
Research & discovery sprint

Co-creation sprint

Both creative and tactical, this sprint provides you with creative territories, along with a clear creative project brief. These capture the themes and ideas developed during the collaborative sessions and set out the tactical deliverables.

Your team feel empowered, part of the creative process and ready to move forward with a watertight brief.

At this point we can either help you commission the right agency to produce the deliverables (brand identity, digital or print) or we can assemble and manage our own team of trusted creatives.

We will stay on board so that your strategy and ideas don’t get lost in the execution.

Co-creation sprint

Design sprints

Regular sprint check-ins keep everyone on the same page and avoid any unexpected surprises.

Armed with the blueprint, creative territories and a robust brief, designers and writers stay on track, on time and in budget.

We now have a professional and consistent visual brand identity. The solution works – we are delighted!”

Ali Orr, Registrar, Science Council
Design sprints

Delivery sprints

Together, we’ve made a series of decisions up until this point that will result in a considered and cohesive creative solution.

We’re meticulous about the end result; from carefully crafted brand guidelines to print quality and paper stocks – the finer details are everything.

We were a mess and Sue and the team sorted us out. They took the time to understand what we wanted and built the correct team who could focus our branding and our customer offering.”

Simon Scott, Founder, Push Entertainment
Delivery sprints

If you have a specific brand, marketing or communications challenge to discuss, talk it through with Sue, a brand identity consultant with over 25 years experience. Discuss your specific challenges, scope out potential approaches and receive some honest, straightforward advice from an independent expert.

Sue Bush